Creating a new and captivating visual story for a growing EdTech product to resonate with schools, students, and new districts.
Every touchpoint focused in on the new vibrant, colorful, photo-driven design direction to create a cohesive visual brand story for their students and teachers.
We wanted the classroom to really come to life in the brand messaging and visuals throughout the product.
“[Tousue] pushed the bar for our brand and its emotional qualities that keep us differentiated. It’s been awesome to watch how the system has evolved and spanned across the entire company.”
- ThinkCERCA, Director of Design